AUSTRALIAN superstar Kylie Minogue has linked up with Japanese luxury car brand Lexus to promote the CT200h hybrid hatch ahead of its impending UK launch.
The diminutive singer will take part in a British publicity and marketing campaign dubbed Quiet Revolution, including appearances in television and print advertisements for the smallest Lexus.
As part of the deal, she will receive her own “personally specified” CT200h.
Lexus will also be lead sponsor of Kylie’s 2011 Aphrodite – Les Folies UK tour, which it claims is “destined to be one of the most visually spectacular and technically complex shows ever staged in the UK”.
In a statement, Ms Minogue said: “I am absolutely delighted to be working with Lexus on the launch of their new full hybrid CT 200h. I’ve been lucky enough to have a preview of the car which is both stylish and elegant and will definitely create a Quiet Revolution.”
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