Soundclash was a Malibu sponsered music event that used music as an enticement tool to spur consumers to try various Malibu cocktails.
The event included 2 sound systems and some of the freshest DJ & MC talent in the UK, battling it out live! so consumers who attended got to enjoy the live entertianment and pick up their free music download redemption voucher.
Once they returned home from the event the consumer could then log onto the Malibu Soundclash website where they could choose from the top 10 soundclash mash-ups featuring well known artists from Dandy Warhole to Mylo, or if any of these didn't tickle their fancy they could go to http://www.tunetribe.com/home;jsessionid=18rdlna63sf27.morrisonone music download store.
After they had chosen their track all they had to do was click through to the checkout page and enter their details and unique redemption voucher code and voilla!
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